2026 Salt Lake Magazine – Media Kit

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THE MAGAZINE FOR UTAH

SINCE 1989, READERS PURCHASE SALT LAKE MAGAZINE BECAUSE THEY SEEK TO LIVE THEIR VERY BEST LIFE IN UTAH, AND WE SHOW THEM WHERE TO FIND IT.

Our carefully curated content covers the best places to dine, shop and travel, things to do and what people are talking about in our community. Our statewide publication has been the source for the best of Utah life for 36 years and counting. This longevity speaks to their leadership, quality of product, emphasis on partnerships and adaptability over the years.

Beautiful design is paired with top-shelf content to create a magazine readers spend time with and trust. Salt Lake magazine's content channels bridge the gap between print and digital and find our readers wherever they are. Our advertising partners are growing with us as we create new and innovative pathways to reach new customers and clients.

4,027,728

We have active readers. A lot of them.

No other medium delivers Utah's affluent active adults like the print and digital one-two punch of Salt Lake magazine.

OVER 4 MILLION UTAHNS AND VISITORS RELY ON US for information on current trends, news, and events happening all around the Beehive State.

Who reads Salt Lake magazine?

Reader Interests

• Entertainment: Art & Theater

• Sports & Fitness • Fashion & Beauty

Purchases

Buys from print ads

Avg. Household Income

MAGAZINE BRANDS have an undeniable connection with their consumers, resulting in a higher level of engagement. Editorial integrity, authority and inspiration create a unique connection that successfully translates across print and digital platforms to social media communities.

68,600

1.5M HIVE e-Newsletter Recipients

654,264 Annual Web Users

373,464 Annual Print Readers

44,000 Digital Edition Impressions

1,500,000 Social Media Impact

DID YOU KNOW?

Salt Lake magazine has been the go-to guide for living the best life in Utah for over 36 years. Since 1989, our readers

to see

Salt Lake magazine cares about community

We Walk the Walk and We Talk the Talk.

WE TAKE PRIDE IN WHERE WE LIVE and believe in giving back to our communities.

As a long-established media presence in Utah, we've had the pleasure of fostering trusted partnerships with well-respected philanthropic institutions such as:

• The American Heart Association

• National Ability Center

• Equality Utah

• Best Friends Animal Sanctuary

• Make a Wish Foundation

• Ronald McDonald House

• The Other Side

• MS Foundation

• A. Hartman Foundation

WE SUPPORT LOCAL BUSINESSES and actively seek out innovative ways to promote Utah-based companies that make meaningful contributions to our cultural, environmental and economic success. Since 1989, we have been privileged to collaborate with some of Utah's most influential business advocates, such as:

• KRCL

• Utah Public Radio

• ABC Channel 4/Good Day Utah

• Salt Lake Chambers of Commerce

• Visit Salt Lake

• Salt Lake International Airport

• GREENbike

• Utah Real Estate leaders 2026 MEDIA KIT

We are everywhere.

Salt Lake magazine is the largest and most-read local magazine in the state.

Subscriber + Subscription Promotions

Our long standing reputation paired with our commitment to Utah communities, allows us widespread circulation with instant name recognition. Get your message in front of our dedicated, growing audience of paying readers. Targeting zip codes like Salt Lake City, Draper, Ogden, Park City, St. George, Sandy and Utah County.

Newsstands

Available at more than 300 newsstands in Utah and surrounding states, including the St. George Airport, Whole Foods, Harmon's, Barnes & Noble, Sprouts, Macy's, Dan's Foods, local stores and boutiques.

Luxury Hotels and Lodging

SALT LAKE CITY: Grand America, Little America, Salt Lake City Marriott City Center, Marriott University Park, Hilton Hotel, Alta Club, Cliff Lodge at Snowbird, Hotel Monaco, Hyatt Place Airport.

PARK CITY: Newpark Resort, Waldorf Astoria Park City, Pendry Park City, Hotel Park City, Double Tree by Hilton, Wyndham Vacation Rentals, Main & SKY, Stein Eriksen Lodge, Goldener Hirsch, St. Regis Deer Valley, Homestead Resort, Utopian Luxury Vacation Homes.

ST. GEORGE: Black Desert Resort, St. George Airport, Barnes & Noble, Harmons, and Whole Foods.

Adults

Photo Black Desert Resort

We are online.

In the last year, nearly 1,350,400 people visited our website to enjoy Salt Lake magazine's curated content. Add to that more than 68,600 engaged followers on our social media platforms and powerful options for programmatic advertising, our digital program will help you find customers wherever they are.

ONE MASSIVE

CAMPAIGN : YOUR ADVERTISING WILL BE DELIVERED USING POWERFUL DIGITAL TOOLS

Sponsored Blogs

Spread your message through professional sponsored blogs provided by you or our editorial team. Sponsored blogs are placed alongside our native content and remain in our Sponsored category on the website.

Exclusive e-blasts

Access our engaged and growing E-Newsletter audience with customized and exclusive E-blasts featuring copy, images and direct links to your business.

49.1 MINUTE AVERAGE READ TIME FOR OUR DIGITAL EDITION

Compared to an average of 49.6 minutes read time for print. It's apparent readers immerse themselves in our content in both print and digital mediums.

—MPA Media Factbook 2019

PRODUCTION/DESIGN CHARGES

• Ad Design $250

• Minor changes to ads $35

• Major changes to ads $75/hour

SENDING FILES: EMAIL IF UNDER 10MB

• Dropbox.com

• wetransfer.com

Digital Requirements

• ACCEPTABLE FILE TYPES: JPEG, PNG, GIF

• RESOLUTION: 72 ppi

• COLOR: RGB

• FILE SIZE: Should be under 150kb

• SIZE: All 3 sizes are required 728x90 | 300x250 | 300x100

• LINK: Provide a URL

• SOCIAL CAMPAIGN: Up to 2 images. Text will need to be filled out, copy template will be sent out via email.

Logo Requirements

• RESOLUTION: At least 300 dpi.

• SIZE: at least 6" wide

• COLOR: Convert to RGB

• PLEASE DO NOT PLACE YOUR LOGO IN A WORD DOC OR PPT as it downgrades the quality of the logo.

• PREFERRED FILE FORMATS ARE: .eps, .Ai (Illustrator), or TIFF

– We'll also accept .psd, .jpeg, .png, or PDF (as long as the file is at least 300 dpi and 6" wide).

Print Advertising Options

For TWO PAGE SPREAD and FULL PAGE Ads:

Keep content, QR codes, and any other important design elements at least .075" away from center of page (center is at 9.125")

• Safety Margin: For TWO PAGE SPREADS and FULL PAGE ads, all logos and text need to be 0.75" away (in) from the edge of paper, all sides. See above for example.

• Acceptable file types: PDF, EPS, TIFF, or any working/ native file (i.e InDesign, Illustrator, etc.)

• Logos: See p.7 or logo requirements

• Resolution: 300 ppi

• Color: Convert all RGB and Pantones to Process/ CMYK. For large areas of black, please use Process Rich Black at 60/40/30/100.

• Printer Marks: DO NOT INCLUDE printers marks

• Please provide a link or destination for any QR codes you may be using.

2026 Content Calendar

JANUARY / FEBRUARY

Winter in the Wasatch

Our annual feature dedicated to finding ways to play in the snow and enjoy winter.

Heroes in Healthcare

We celebrate outstanding healthcare professionals while connecting you with affluent readers seeking trusted medical care and guidance.

MARCH / APRIL

Features*

2026 Dining Awards

Our annual dining awards celebrate Utah’s top chefs and restaurateurs, guiding readers to the state’s best culinary experiences.

Special Sections & Advertorial*

Excellence on the Road

Put your dealership directly in front of motivated buyers—our trusted editorial will drive showroom traffic, and your inventory and expertise.

MAY / JUNE

The Outdoors Edition

Life in Utah is all about the outdoors. Our Spring Issue directs readers to truly unique experiences from mountain tops to the glorious red rock splendor of Southern Utah.

Staycations & Vacations

Regional travel is booming and our readers seek local adventures. Highlight your destination, services, or experiences as their next getaway.

Event Event

Annual Dining Awards Late February 2026

JULY / AUGUST

2026 Best of the Beehive

Block by block, we reintroduce and remind you of the glories of living in Utah. We cover, food, fashion, shopping, nightlife, outdoor fun. Basically, the best of the best of everything in Utah.

Utah's Best

Showcase your services and products in this special advertising section positioned in one of the year’s most-anticipated issues

Annual White Party (Utah Bride & Groom) Date Varies

SEPTEMBER / OCTOBER NOVEMBER / DECEMBER

Features*

2026 Farm-to -Glass Cocktail Contest

Each year, we pit Utah's best bartenders and cocktail wizards against each other in a battle to choose the best bartender (and cocktail) in Utah.

Special Sections & Advertorial*

Women in Business

Women in Business is an acclaimed part of our September/October issue. We profile successful, female business leaders In Utah who are making a real impact in our communities.

The Best of the Holidays in Utah

We celebrate all things Utah with our round up of festive fashion, solutions for entertaining and premiere events to enjoy the holiday season.

Holiday Gift Guide

Catch the holiday shopping season early with the perfect, locally sourced Holiday gift!

Faces of Design & Build

Utah is booming and so is the demand for inspired design, architecture, and real estate. Share your vision and showcase the stunning spaces you’ve created.

Event Event Event

Annual Best of the Beehive July 2026

Annual Farm-To-Glass Cocktail Contest Contest runs Sept-Oct with a special Invite only event held in late October

Annual 12 Days of Giveaways (Instagram) Starts the first week of December

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